In February 2025, the official manufacturer and marketer of the Peugeot brand of vehicles in Nigeria, Dangote Peugeot Automobiles Nigeria Limited (DPAN), commenced the assembly of the GT model of Peugeot 3008.
The new 3008 GT joined the existing ‘Made-in-Nigeria Peugeot’ range that includes the popular 301 Sedan, and the 5008 (a large, seven-seater known for its spacious interior, stylish design, and modern technology features), a statement disclosed.
Equipped with a high-performance 1.6-liter turbo engine, the Peugeot 3008 GT expands DPAN’s existing lineup from its state-of-the-art assembly plant in Kaduna.
Designed for Nigerian roads
Speaking about the new 3008 GT, Umar Isa-Kaita, Chief Commercial Officer of DPAN, highlighted its advanced features tailored for Nigerian drivers.
‘Once you’re behind the wheel, you’ll appreciate the lumbar adjustment with a massage seat feature. Starting the car is effortless with a simple push of a button, and the smooth hum of the engine pairs perfectly with its automatic transmission,’ Isa-Kaita explained.
Given Nigeria’s high number of phone-related traffic offenses, as documented by the Federal Road Safety Corps (FRSC), the 3008 GT’s Bluetooth connectivity is a crucial feature for tech-savvy drivers as it reduces distractions and encourages safer driving.
Cruise control, which keeps the car moving at a predefined pace without requiring constant accelerator input, is useful for long-distance drivers. Other high-end amenities include fog lamps, daytime running lights, automated headlights, a sliding sunroof, and fashionable 17-inch alloy wheels.
Safety and comfort
A premium trim level of the Peugeot 3008 SUV, the new GT model being assembled by DPAN features auto headlights, fog lamps, day running lights, sunroof with sliding function and covering, and 17-inch alloy wheels.
The 3008, which was made with the demands of the Nigerian market and motoring environment in mind, maintains safety, whether active or passive. Notable safety features include lane departure warning, an electric child safety system, at least eight airbags that provide complete protection for all passengers, including the driver and front seat passenger, and visual and audible rear parking assistance.
Additionally, the car has Electronic Brake-force Distribution (EBFD), Electronic Stability Programme (ESP) to prevent skidding and loss of control, and Anti-lock Braking System (ABS) to prevent wheel locking when braking.
As in most class-beating Peugeot vehicles, 3008 GT flaunts the brand’s I-Cockpit, which interfaces with the driver through the 12.3” head-up display, the 8-inch touchscreen, and a multifunction steering wheel.
About Aliko Dangote
Aliko Dangote is the richest man in Africa. He is the founder and president/chief executive of the Dangote Group, which currently has a presence in 17 African countries. The Dangote Group is the market leader for cement on the continent. He owns 85% of publicly traded Dangote Cement through a holding company. Dangote Cement can produce 48.6 million metric tons annually and has operations in 10 countries across Africa.
The group has diversified into other business sectors, including agriculture and fertilizer complexes in Africa. Dangote’s fertilizer plant in Nigeria began operations in March 2022.
The Dangote Group has constructed a petroleum refinery in Nigeria and intends to supply Nigerians with Premium Motor Spirit (PMS). Dangote Refinery, which began construction in 2016, began its refining operations in early 2024.
Dangote Peugeot Automobiles Nigeria Limited (DPAN)
Dangote entered Nigeria’s automobile industry in 2016 when his group, alongside the Kaduna State Government and the Bank of Industry, acquired a majority stake in Peugeot Automobile.
By 2017, he secured a license for a Peugeot assembly plant, and in 2022, Dangote Peugeot Automobiles Nigeria Limited (DPAN) began operations.
DPAN, a joint venture with Stellantis Group, the Kano and Kaduna state governments, and Dangote Industries, operates from the Greenfield Ultima Assembly Plant in Kaduna, with a daily capacity of 120 vehicles.
Expanding into commercial vehicles, Dangote launched the Dangote Sinotruk West Africa Ltd (DSWAL) CKD plant in Lagos. The plant assembles heavy-duty, medium, and light trucks, producing up to 10,000 units annually and creating 3,000 jobs.
Dangote Peugeot Automobiles Nigeria Limited (DPAN) began production with the re-launch of the Peugeot brand in Nigeria, starting with the local assembly of the Peugeot 301 at its Kaduna plant.
The company has since expanded its lineup to include the Landtrek pickup, 3008, 5008, and the latest 508 models.
The comfortable ambience of the interior is enhanced by the auto dual zone air-conditioner, cooling glove box, top quality CD/MP3 sound system with aux plug and HP pack, as well as rear power windows.
Compared to their imported counterparts, the Peugeots built in Nigeria should be marginally less expensive. In the end, this would encourage the use of domestic automobiles, minimizing reliance on imports and strengthening the national economy.
